How do you ensure a personal approach if you are sending your newsletters out in bulk? With Laposta that is not a question. We offer an extensive number of solutions with which you can personalise and section your digital marketing content. Refine and filter your contact lists, to make your communication personal and relevant.
How can you do that? These are just a few examples:
- Only send a reminder to the subscribers who have not opened your last newsletter yet.
- Communicate a specific message only to a section of your contact list.
- Address the receivers by their names.
- Communicate a personal programme tailored to your subscribers’ interests.
- Use conditional content to only show certain information to the subscribers who are interested in it.
Laposta allows you to be as personal and specific as you want whilst sending out your newsletters in bulk. Spoil your subscribers without losing precious time and energy.
Make it Personal
Address your subscribers directly with a number of personalisation options to increase involvement, strengthen your bond, and elevate your newsletters’ efficiency.
Make a Distinction
With Laposta you can section your groups of subscribers indefinitely, based on contact features, campaign results, or a combination of those.
Conditional Content
You decide which section of your newsletter is shown to which subscribers with our conditional content options.