Every subscriber is different. Would it not be good if you could target your email marketing to their attributes, behaviour, or location in your marketing funnel? Use automation and your readers receive only the information that interests them.

Ready for Take-Off?

Set up automations in Lacosta and decide which actions trigger them:

• Registration: triggered by a new registration;
• Change: triggered when a subscriber’s field is changed;
• Click: triggered when someone clicks on a link;
• Date/time: triggered when a specific time and date is reached.

Automations make sure that your newsletters are automatically sent, when you want and to the relevant subscribers; no further action needed!

Our customers use automations for welcome emails, sending an e-book, or for confirming events. Why not personalise and section your emails with automations as well?